Engage Digital Wrap-Up For The Week Of April 23, 2011

By On April 23, 2011 · Leave a Comment

Welcome to the Engage Digital Wrap-Up for the week of April 23, 2011. The Wrap-Up is where Engage Digital spotlights stories that we didn’t get to cover individually, but still make for interesting reading about the business of user engagement. Avatar Reality Appoints Tetris Popularizer Henk Rogers As CEO: Blue Mars Mobile developer Avatar Reality [...]

Continue Reading →

Engage Digital Wrap-Up For The Week Of April 16, 2011

By On April 16, 2011 · Leave a Comment

Welcome to the Engage Digital Wrap-Up for the week of April 16, 2011. The Wrap-Up is where Engage Digital spotlights stories that we didn’t get to cover individually, but still make for interesting reading about the business of user engagement. Android Snags Sprint For Direct Carrier Billing. Now Verizon’s The Only Major U.S. Carrier Left: [...]

Continue Reading →

GoldRun And ADStruc Create AR Billboard In New York

By On April 15, 2011 · Leave a Comment

GoldRun and ADStruc have partnered with Tronic to create an interactive AR billboard in New York City. The billboard, which is near the Holland Tunnel, reads ‘Today I’m Feeling _____’. Users with GoldRun’s location-based smartphone app can view the billboard’s ‘feelings’ with their handsets. The billboard is GPS tagged, so a number of different images [...]

Continue Reading →

GoldRun Raises $1.1M For Augmented Reality

By On April 11, 2011 · 1 Comment

Augmented reality platform GoldRun has raised a $1.1 million round of angel funding. Participants include Ed Mathias of The Carlyle Group, Jon Ledecky, United Talent Agency founding partner Jeremy Zimmer, former Sunglass Hut CEO and chairman Jim Hauslein, and Venturehouse Group CEO Mark Ein. Mathias and Zimmer will join GoldRun’s board of directors as part [...]

Continue Reading →

Engage Digital Wrap-Up For The Week Of April 9, 2011

By On April 9, 2011 · Leave a Comment

Welcome to the Engage Digital Wrap-Up for the week of April 9, 2011. The Wrap-Up is where Engage Digital spotlights stories that we didn’t get to cover individually, but still make for interesting reading about the business of user engagement. 700,000 Join World Of Tanks Beta: Wargaming.net announced that over 700,000 players participated in the [...]

Continue Reading →

Engage Digital Wrap-Up For The Week Of April 1, 2011

By On April 1, 2011 · Leave a Comment

Welcome to the Engage Digital Wrap-Up for the week of April 1, 2011. The Wrap-Up is where Engage Digital spotlights stories that we didn’t get to cover individually, but still make for interesting reading about the business of user engagement. Applifier Launches A Portal To Discover Social Games On Facebook: Applifier is launching Games on [...]

Continue Reading →

Valpak Offers Augmented Reality Coupons With Junaio

By On March 30, 2011 · Leave a Comment

Valpak is now offering a range of location-based coupons through the junaio augmented reality browser. The coupons are available through the “Local Coupons by Valpak” channel. Users who select it can see which businesses in their immediate area are offering coupon deals through Valpak. Users select deals, then go to a mobile Website where they [...]

Continue Reading →

Copenhagen Airport Develops AR Navigation App For iPhone

By On March 28, 2011 · 1 Comment

Denmark’s Copenhagen Airport has partnered with SITA Lab to develop an augmented reality iPhone app designed to help users navigate its terminals. Copenhagen Airport says this is a first for location-based augmented reality services, which typically don’t deliver information about the layout of indoor areas. The GPS signals location-based services rely upon often have trouble [...]

Continue Reading →

Engage Digital Wrap-Up For The Week Of March 19, 2011

By On March 19, 2011 · Leave a Comment

Welcome to the Engage Digital Wrap-Up for the week of March 19, 2011. The Wrap-Up is where Engage Digital spotlights stories that we didn’t get to cover individually, but still make for interesting reading about the business of user engagement. 3D Ford Campaign Is In Your Hands: Ford of Britain has launched its Grand C-Max [...]

Continue Reading →

Heyzap Launches Check-In App For Mobile Games

By On March 16, 2011 · Leave a Comment

Heyzap has launched a new check-in app for mobile games for Android phones, with an iPhone version planned for future release. Heyzap says that alpha testing of the new app has generated over 250,000 mobile check-ins in over 3000 games. The app is designed to drive social discovery of mobile content by letting users check-in [...]

Continue Reading →