Engage Digital Wrap-Up For The Week Of April 16, 2011

By On April 16, 2011 · Leave a Comment

Welcome to the Engage Digital Wrap-Up for the week of April 16, 2011. The Wrap-Up is where Engage Digital spotlights stories that we didn’t get to cover individually, but still make for interesting reading about the business of user engagement. Android Snags Sprint For Direct Carrier Billing. Now Verizon’s The Only Major U.S. Carrier Left: [...]

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Engage Digital Wrap-Up For The Week Of March 19, 2011

By On March 19, 2011 · Leave a Comment

Welcome to the Engage Digital Wrap-Up for the week of March 19, 2011. The Wrap-Up is where Engage Digital spotlights stories that we didn’t get to cover individually, but still make for interesting reading about the business of user engagement. 3D Ford Campaign Is In Your Hands: Ford of Britain has launched its Grand C-Max [...]

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Heyzap Launches Check-In App For Mobile Games

By On March 16, 2011 · Leave a Comment

Heyzap has launched a new check-in app for mobile games for Android phones, with an iPhone version planned for future release. Heyzap says that alpha testing of the new app has generated over 250,000 mobile check-ins in over 3000 games. The app is designed to drive social discovery of mobile content by letting users check-in [...]

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Zynga RewardVille Site Now Live

By On March 15, 2011 · Leave a Comment

The main site for Zynga‘s RewardVille customer loyalty service has gone live. The service itself became available to Zynga players last week, but only through specific supported games and toolbars. The main site at the time still displayed a “coming soon” image. Now the site is active and available in English, Portuguese, French, Italian, German [...]

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Engage Digital Wrap-Up For The Week Of March 12, 2011

By On March 12, 2011 · Leave a Comment

Welcome to the Engage Digital Wrap-Up for the week of March 12, 2011. The Wrap-Up is where Engage Digital spotlights stories that we didn’t get to cover individually, but still make for interesting reading about the business of user engagement. After Launching China’s Twitter, China’s Yahoo Launches China’s Foursquare: Popular Chinese Web portal Sina has [...]

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Zynga’s RewardVille Goes Live

By On March 7, 2011 · Leave a Comment

Zynga‘s reward site for players of its games, RewardVille, has gone live according to Games.com. The site launches with new in-game items available for CityVille, FrontierVille, Zynga Poker, Mafia Wars, Cafe World, Treasure Isle, YoVille, PetVille, Vampire Wars, and FarmVille. Right now the RewardVille features can’t be accessed from the main sites, but through an [...]

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Engage Digital Wrap-Up For The Week Of February 19, 2011

By On February 19, 2011 · Leave a Comment

Welcome to the Engage Digital Wrap-Up for the week of February 19, 2011. The Wrap-Up is where Engage Digital spotlights stories that we didn’t get to cover individually, but still make for interesting reading about the business of user engagement. Age of Conan Adding More RMT Items: While Funcom’s Age of Conan MMORPG hasn’t gone [...]

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FanTrail Launches Gamified Erykah Badu iPhone App

By On February 14, 2011 · Leave a Comment

Developer FanTrail has launched a new iPhone app spotlighting singer Erykah Badu that uses game mechanics to encourage users to become more devoted Erykah Badu fans. The provides standard artist-app features like news, aggregated tweets, and videos, but also focuses on a feature called the LoveMeter. As fans earn Love points by proving their affection [...]

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Prediculous Launches Social Predictions Game

By On February 10, 2011 · 1 Comment

Prediculous has launched, using Facebook Connect to turn predicting news and events into a social game. Users compete to correctly predict the outcome of current events across a variety of categories, including sports, news, politics, entertainment, and business. Prediculous initially went live in November 2010 and posts daily questions. Users compete to choose the correct [...]

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Engage Digital Wrap-Up For The Week Of January 29, 2011

By On January 29, 2011 · Leave a Comment

Welcome to the Engage Digital Wrap-Up for the week of January 29, 2011. The Wrap-Up is where Engage Digital spotlights stories that we didn’t get to cover individually, but still make for interesting reading about the business of user engagement. £480m Dev Fund As Tencent Begins Mobile Raid: Tencent has started a 5 billion yuan [...]

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