Today the ad offer network Super Rewards announced to Virtual Goods News that it had launched a new version of its ad offer platform for Flash. A demo of the new product is available here. The new platform's Flash integration would allow players of Flash games to accept any ad offer on the Super Rewards network without having to exit the application. According to Chris Smutny, VP of Social and Online Gaming at AdKnowledge, the new solution can be fully integrated into a game featuring virtual currency in as little as 30 minutes.
"We've seen an evolution in the gaming space from text based and HTML spaced to Flash and Unity. Flash games can really have much more immersive graphics and gameplay," said Smutny. "What we have seen is that by making the flow of the user experience substantially better, we can lift conversion by as much as 20%."