Mint.com Product Manager for Mobile, Brian Tan, to Discuss Cross-Platform Strategies at App Con 2012

We are pleased to share that Brian Tan, Product Manager for Mobile, Mint.com will provide one of three case studies presented during the Success Stories: Developing for Android, iPad, and iPhone session at our App Conference taking place Oct. 18-19, 2012 in Santa Clara, CA.

Mint.com has topped 10 million registered users and in terms of user acquisition, 70 percent of users now come from iPhone and iPad vs. online, reports TechCrunch. The service is tracking more than $80 billion in credit and debit transactions and almost $1 trillion in loans and assets.

In his session, Brian will discuss ways for companies to develop cross-platform technologies and how to create products that meet the need of their target audience without compromising the brand. He will highlight use cases that have led Mint to create several strategies unique to each product including: Google Android, iPhone, iPad, Tablet and Google 7 inch while maintaining Mint’s unique look and feel.

We’re extremely pleased to have him join us.  Brian is one of more than 40 speakers at the show.

Join us for App Conference – October 18-19, 2012 in Santa Clara