Media Alert:    Walmart Mobile Executives To Deliver Keynote Address

Executives helming Walmart’s mobile development strategy: Dion Almaer, VP Mobile Architecture, and Ben Galbraith, Vice-President, Mobile Engineering, Walmart Global Ecommerce will deliver the day two keynote address at the App Developers Conference and Hackathon – taking place October 26-27, 2011 in Santa Clara, CA.  App Developers Conference addresses key components of App development, discovery and revenue. The duo headed Developer Tools at Mozilla, ran Developer Relations at Palm and are now powering Walmart’s mobile engineering efforts after being acquired along with their start-up team in early 2011.

What:           App Developers Conference
Date:            October 27, 2011
Time:            9:30 am
Location:      Santa Clara, CA – Santa Clara Convention Center

Keynote Details:  Web vs. Apps

Today’s browsers sport amazing capabilities, truly graduating from markup renderers to sophisticated app run-times. We’re sure to see some amazing new web applications just over the horizon that take advantage of these new capabilities. At the same time, the mobile ecosystem is white hot and we’re seeing a range of start-ups pursue an “app-only” strategy. What relationship do mobile “apps” have with the web and how will these two communities co-exist into the future? Also, how do developers target all of these different platforms? Which should they embrace and which should they ignore? Join Ben and Dion as they explore these issues.

About Dion Almaer:

Dion Almaer is a technologist who loves to code and build. He and his long time partner-in-crime Ben Galbraith recently brought their team to Walmart to power the mobile engineering efforts. He enjoys sharing his passion for software production across various communities, including a new property called Dion has been writing Web applications since it took over from Gopher. He has been fortunate enough to speak around the world, has published many articles, a book, and of course covers life the universe and everything on his blog at He has been called a human aggregator, and you can see that in full force if you follow him on Twitter

About Ben Galbraith:

Ben Galbraith, together with his long-time friend Dion Almaer, forms one-half of the dynamic “Ben and Dion” duo that founded, headed Developer Tools at Mozilla, ran Developer Relations at Palm and is now running mobile architecture and engineering at after being acquired along with their start-up team in early 2011. Ben’s been writing code since he was six and starting businesses since he was ten; he’s written books, given hundreds of award-winning presentations world-wide, produced a few technical conferences, sold three companies, and has held CEO, CIO, CTO, and Software Architect positions in the medical, publishing, media, consumer electronics, advertising, software and internet industries. He lives in Palo Alto with his wife and five children and blogs at

About the App Developers Conference

Held in Santa Clara, in the heart of Silicon Valley, App Developers Conference provides panels, presentations, and interviews, giving attendees unparalleled exposure to best practices, current trends, and effective strategies behind the most successful techniques to develop, market, and generate revenue through apps on today’s top platforms as well as emerging platforms.  The conference brings together major brands, media, social networking, mobile, consumer electronic, and software platforms and, of course, the worldwide developer community. Dion and Be are joined by a stellar group of speakers that include executives from Pandora, Smule, Samsung, AT&T, Churn Labs, Netflix, Nissan, Nielson, BMW, Pulse, Microsoft, OpenFeint, Qualcomm, Intel Capital, lolapps and dozens of othersView the speakersView the schedule. Coverage includes mobile devices, tablets, televisions, autos and internet connected consumer electronics devices. Registration is open with our Summer Special pricing available until August 19th. Prospective attendees can save $300. To register please visit .

About Engage Digital

App Developers Conference is produced by Engage Digital, a leading provider of specialized trade events and media. Engage has successfully produced dozens of conferences and trade shows, including Engage! Conference and Expo, iPad Summit, Digital Law Conference, 3D Training Learning and Collaboration (3DTLC), Virtual Goods Conference, Virtual Worlds Conference and Expo, Austin Game Conference (now GDC Online) and many more.



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