Ad offer network gWallet is the exclusive virtual currency monetization partner for SOCO Games, makers of the ecologically conscious Facebook game Earth 2.0. The game's players can raise funds to be donated by SOCO Games to charitable non-profit organizations through playing the game.
The SOCO Games Players Fund donates a percentage of all money generated through virtual currency to causes players have elected to support. Earth 2.0 keeps a running total of all money raised for the SOCO Games Players Fund, which lets players see the difference they're making as they're making it.
gWallet specializes in video ad offers and offers that involve major brands. gWallet maintains its own ad sales team which goes out of its way to cultivate direct relationships with brands. This means gWallet isn't reliant on affiliates, which the company says makes its offers safer and more appealing to consumers.
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