Playdom Invests $5M In MetroGames
Today the social game developer Playdom invested a $5 million Series A round of funding in the Argentinian social games start-up MetroGames. As part of the round, Playdom COO John Pleasants will be joining the MetroGames board. The company will use the funding to help develop both new games and its technology platform. MetroGames has developed about 30 games to date, which are available both on Facebook and its own Website.
This is Playdom's second investment in a Facebook developer this month, following its acquisition of Offbeat Creations a few weeks ago. While Playdom is regularly considered the second-largest of the US-based social game developers, about 60% of its users play games from the MySpace platform. The larger Facebook platform continues to be dominated primarily by larger rival Zynga. The two companies are currently embroiled in a lawsuit regarding similarities between their Mafia Wars and Mobsters mafia RPGs.
Since receiving its $43 million round of funding last November, Playdom's had a clear focus on acquiring smaller Facebook-centric developers. It is possible that Playdom is interested in trying to invest or acquire its way to closing the substantial gap that separates its performance from Zynga's on the Facebook platform.
Related Articles:
- SXSW Map
- Engage Digital’s Tech Career Expo @ SXSW Invites Professionals to Network with 45 Employers Offering 2,000 Jobs
- Engage Digital and SXSW Partner to Launch Tech Career Expo @ SXSW Interactive
- Video: David Gill, VP of Mobile Media & Marketing at The Nielsen Company: How Mobile Devices are Defining How Consumers Shop and Buy
- Video: Yannis Dosios, VP of Flurry Network Discusses Trends and Market Research
Join us for the App Developers Conference – October 26-27, 2011 in Santa Clara
Recent Posts
- SXSW Map
- Recruiting at SXSW Comes of Age; SXSW Job Seeking Over A Beer at the Austin Music Hall
- Engage Digital’s Tech Career Expo @ SXSW Invites Professionals to Network with 45 Employers Offering 2,000 Jobs
- Digital Kids Conference 60% Off Discount Rate Ends Tomorrow – Jan 31st
- First 25 Digital Kids Conference Speakers Announced
- Engage Digital and SXSW Partner to Launch Tech Career Expo @ SXSW Interactive
- Engage! 2012 Registration Opens with Huge End-Of-The-Year Discount
- Engage! 2012 – April 25-26 in Los Angeles – Conference Schedule Debuts
- Announcing the Tech Career Expo at South by Southwest Interactive
- Video: Lessons in Creating Social Applications (in the Trenches with Smule)








