Today Moblyng announced its latest microtransaction title, m:Poker, for the Android, iPhone, Palm Pre, Nokia N97, and Nokia 5800 platforms. The game is currently available to play on Facebook and Android platforms. The game is based on the "Texas Hold 'Em" variant of poker that has become very popular in the last decade, with players purchasing chip with real money to use in games (but unable to cash them out). m:Poker is the fifth game in Moblyng's catalog for Android and is a Top 30 Android title upon launch. Moblying has three other titles charting in the Android Top 30, as well.

Don't be surprised if the description of Moblyng's m:Poker sounds familiar. One of social gaming company Zynga's top apps is Texas Hold 'Em, a poker title that operates much the same way Moblyng's does. Zynga's Texas Hold 'Em dominates primarily on Facebook and is only available in mobile form for the iPhone, leaving an obvious niche for Moblyng to fill on Android. Playdom successfully pursued a similar strategy on the often under-served MySpace platform when developing its own social games. Judging from the frequency of Moblyng's new Android game announcements lately, it seems that company may be finding success on an under-served platform, too.

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