Welcome to the
Virtual Goods News Wrap-Up for the week of June 19, 2009. The Wrap-Up
is where VGN spotlights stories that we didn't get to cover
individually, but still make for interesting reading about the virtual
goods industry.

Chris Anderson's Counterintuitive Rules For Charging For Media Online
The editor-in-chief of Wired discusses the business potential of freemium models and the general future of free content on the Internet in a way that is not specific to gaming or virtual worlds but still relevant to the basic concept of microtransactions.

Four Phases Of Gold Farming
VERN uses information provided by Dr. Jack Qiu of the University of Hong Kong to construct a rough timeline of the history of gold farming as a cottage grey market industry in China. While this is all based on anecdotal evidence, the insight it offers into the Chinese attitude toward gold farming in online games is compelling. 

Interview With mEgo & Fatfoogoo: Partners Outside The Gaming World
An interview with fatfoogoo CEO Martin Herdina and mEgo co-CEO Ariel McNichol discussing the new partnership between the two companies. There's a lot of interesting discussion of the convergence between gaming and social networking.

Online Gamers Playing More, But Paying Less: Report
According to a new survey conducted by Future Ads, traffic in online games is up but users are spending less on their online gaming than ever before. This points to new interest in freemium and free-to-play titles as thrifty sources of gaming entertaining as people slash spending on console and other more pricey forms of gaming.

Join us for App Conference – October 18-19, 2012 in Santa Clara

Welcome to the
Virtual Goods News Wrap-Up for the week of June 19, 2009. The Wrap-Up
is where VGN spotlights stories that we didn't get to cover
individually, but still make for interesting reading about the virtual
goods industry.

Chris Anderson's Counterintuitive Rules For Charging For Media Online
The editor-in-chief of Wired discusses the business potential of freemium models and the general future of free content on the Internet in a way that is not specific to gaming or virtual worlds but still relevant to the basic concept of microtransactions.

Four Phases Of Gold Farming
VERN uses information provided by Dr. Jack Qiu of the University of Hong Kong to construct a rough timeline of the history of gold farming as a cottage grey market industry in China. While this is all based on anecdotal evidence, the insight it offers into the Chinese attitude toward gold farming in online games is compelling. 

Interview With mEgo & Fatfoogoo: Partners Outside The Gaming World
An interview with fatfoogoo CEO Martin Herdina and mEgo co-CEO Ariel McNichol discussing the new partnership between the two companies. There's a lot of interesting discussion of the convergence between gaming and social networking.

Online Gamers Playing More, But Paying Less: Report
According to a new survey conducted by Future Ads, traffic in online games is up but users are spending less on their online gaming than ever before. This points to new interest in freemium and free-to-play titles as thrifty sources of gaming entertaining as people slash spending on console and other more pricey forms of gaming.

Join us for App Conference – October 18-19, 2012 in Santa Clara